Making Editorial Looks Work For Everyday Life
Beauty lovers around the world have seen them: the complex, stunning makeup looks on the covers of magazines and on the faces of runway models around the world. For a long time, these looks were saved for the expert artists and the most praised faces, but now, there are ways to make even the most editorial looks work for you for day-to-day wear.
I tried out some popular editorial techniques for a week, trying a new style each day. Through it all, I discovered being creative with your makeup doesn’t have to take loads of time and a perfect grasp on the craft -- it can be simple, easy, and really, whatever you want it to be.
Day 1: Blush Draping
Blush draping is a technique in which you bring your blush up around your temples in a “C” shape, using the color to contour your face. I’m a huge fan of cream blush, so this seemed like the perfect opportunity to try it all over. I used Glossier’s Cloud Paint in shade Dusk, a brownish peach shade perfect for adding definition, and swept it up and around with my fingertips. To provide a little bit of contrast on my face, I popped the Never Been Kissed, a deep coral blush from ColourPop, right on the apples of the cheeks. Of all the looks I tried this week, this is the one I see myself using the most. I loved the sun-kissed outcome for the warm weather.
Day 2: Edgy Eyebrows
There were a lot of crazy eyebrow trends in 2017, so 2018 will hopefully be the year the world takes a more subtle approach to our precious caterpillars. In trying to create an edgy look, I didn’t actually touch my eyebrows. I took an angled liner brush and dipped into the ColourPop Super Shock Shadow in La La, a gorgeous rose gold, and placed the color in a thin line where I’d normally put my brow bone highlight. The color was subtle enough to catch the light like my normal highlight would, but added an interesting element to an otherwise natural look.
Day 3: Bold Lower Lashline
I feared this look the most because I have naturally dark and deep under-eye circles. On a regular day, I don’t have time to blend in a full coverage concealer and still make it look natural, but I don’t mind it because I like the definition they add to my face when I pile on the highlight. I was afraid that a dark color so close to my bags would make them look even darker, but when executed correctly, it looks really cool. I took another angled liner brush and pressed a thin line of the shimmering olive green shade from the Too Faced Sweet Peach Palette (called Bless Her Heart) below my lower lashes, winging it out just barely on the edge to lift my eyes. I loved the way it made the brown in my eyes pop.
Day 4: Glossy Lids
We, as a beauty community, are taught to fight creasing off like it’s a bad virus. However, glossy lids were invented with the knowledge that things would naturally move, shift, and settle into the eyelid’s natural lines, so I decided to embrace it for a day. I took another ColourPop shadow (when they’re $5 and come in so many different colors, what’s not to love?), this time the satin neige Truth, and placed it all over my lid, stopping just past the crease. To give my eye a rounded shape, I put a little bit of Benefit’s Watt’s Up cream highlighter right on the middle. To make it glossy enough for an everyday look but not so gloppy that it wouldn’t last, I patted Honest Beauty’s Magic Balm lightly on top to give it that shine. The eyeshadow definitely creased, but because I put a neutral shade underneath, it wasn’t nearly as noticeable as it would be if it were a bright color. The gloss dancing in the light distracted from any creasing, anyway.
Day 5: Glitter
I’ve tried “glitter freckles” for parties and other fun occasions, but never for go to and from classes during the day. On Day 5, I woke up late and didn’t have time to put much on my face, so I curled my lashes, brush my brows with a little bit of clear gel, and dotted gold glitter liner from Revlon’s Photoready Eye Art duo in Desert Dazzle across my nose and cheeks. Surprisingly, I loved the outcome. It worked on all fronts: My lack of face and eye makeup didn’t distract from the glitter, but the glitter distracted from the pimples and scars I didn’t have time to cover up. It was fresh and clean with a sparkly twist.
Day 6: Dots
Although the draped blush was arguably the most practical of the bunch of looks I tried, the polka dots were my favorite. A few dots of NYX’s black Matte Liquid Liner right below the pupils and on the corners of my eyes made me look effortlessly cool. I rocked this look with feathery brows, a graphic T-shirt, and my dad’s oversized denim jacket from the 90s and felt like I ruled the world.
Day 7: Heart Shaped Lips
I’m not big on lips -- the rounded edges of my lips make it so hard to apply liquid lipstick evenly that I usually stick to gloss or chapstick. However, I loved the look of these dramatic heart-shaped lips, so I had to figure out how to make them work for me. I wanted the pout without the precision, so I dabbed a *very* thin coat of BareMinerals’ Gen Nude Matte Liquid Lipcolor in shade Boss and smudged it out with my ring finger to give my lips a gradient. With a brush, I rubbed a little bit of Kat Von D Lock It Concealer in Light 18 on the corners to bring the color and the focus to the center of the lips, giving it the loose illusion of a heart-shape. I like the look because it’s not so harsh-looking, but it can be harsh on the lips. Once I took it all off, I made sure to apply a generous coat of lip balm all over. Back to basics, I guess.